Title of the video: Ted - Trailer
URL of where the advertisement can be found:
Describe and explain what happens in the video:
This video is a trailer for the American comedy, Ted. A film made by the creator of US hit cartoon series, Family Guy. The trailer serves the purpose of highlighting the humours that occur during the motion picture, as well as giving the viewer an outline of the story. We see two best friends, a man and his teddy bear, as they grow older together. The man made a wish as a young boy for his bear to come to life, and so Ted is the outspoken, witty friend that causes a rift between John and his partner.
Who is the target audience for this video?
This video has been given an R rating, meaning that anyone below the age of 17 must be accompanied by a parent or guardian. Because of this, we know that although the film is a comedy, the script is of adult humour and not for the innocent minds of ignorant children. If i were to guess, the target audience for this film would be from 17 to 50.
Which digital platform does the video appear on?
This video has appeared on the Internet, Television, Broadband, YouTube, and various Social networking sites (such as Twitter, Facebook, Tumblr, Blogger etc.)
What was the purpose of this video?
To promote the upcoming film, 'Ted' and entice an audience to attend the screenings once released. The aim of this video is to spread out by word of mouth and be posted onto various networking sites, therefore increasing the number of potential viewers to the film. This is also known as viral marketing.
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